Business Tycoon Online (BTO) is one of the most popular games in the world with over 30 million Players playing the game. Players in game will role-play an entrepreneur, starting with a small shop, experiencing all difficulties and challenges on their way, making great effort to widen their business scope and raising their social class, and finally become the owners of transnational enterprises through their hard work.
What makes Business Tycoon Online different than other browser-based games is the depth that is offered to players. Some of these unique features are:
• Every aspect of running a business is represented in the game. Employees need to be hired, and they will gain experience to become more valuable to the company. Some will even develop talents that make them more useful in different functions within the company. Secretaries with varying skill sets can be hired to make the aspiring CEO’s job more efficient.• Factories can be established to provide more goods for the company to sell. This offers an opportunity to move from simply reselling goods to include producing them as well.
• Players can run for public office and join City Hall. Special privileges are granted to public officials, but they can be impeached for doing a poor job.
• Companies can promote themselves in the various forms of in-game media. Print and broadcast media are represented, and each media outlet has its benefits and downfalls for utilization.
